Write notes on the following: Social computing

Social Computing: Everyone has started going online for their daily needs and they are leaving the trails of their opinion, behavior and choices. Analysing these traces is known as social computing. By performing analytical operation on these data, organizations can better understand their customer needs, preferences, their employee's experiences and problems that require immediate attention. Further, it enables businesses to take a results oriented and business-led approach, focusing on specific issues and communities, soliciting membership and creating platforms for content, collaboration and transactional support.