Which of the following is false in respect of a firm that is Market Nicher ? (A) The firm holds a considerable market share in the industry (B) The objective of the firm is a build strong ties with the existing customer
CS Executive · Financial and Strategic Management · PYQS · December 2022
Which of the following is false in respect of a firm that is Market Nicher ? (A) The firm holds a considerable market share in the industry (B) The objective of the firm is a build strong ties with the existing customer base and develop strong loyalty with them (C) Tactical responses of such firm include improving product/service offering, leverage cross-selling opportunities, offer value for money, etc (D) All of the above are true
Answer & Explanation:
Correct Answer: Option (A)
Official answer key: (A).
Topics: Strategic Management
Related Questions in this Topic
- Which of the following is a disadvantage of Enterprise Resource Planning ?
- Which of the following is not Benchmarking Wheel stage process ?
- Which of the following is not a key feature of Total Quality Management ?
- A __________ receives that highest level of training in the statistical tools of Six Sigma. They develop the plans for S...
- __________ refers to a process when a company compares itself with the competitors inside its industry.