According to Porter's generic strategy model, Mercedes-Benz C-Class could sell its cars as most expensive ones, is an example of :

CS Executive · Financial and Strategic Management · PYQS · June 2021
According to Porter's generic strategy model, Mercedes-Benz C-Class could sell its cars as most expensive ones, is an example of :
(A) The Cost Leadership Strategy
(B) The Differentiation Strategy
(C) The Focus Strategy
(D) Combination Strategies

Answer & Explanation:

Correct Answer: Option (B)

Official answer key: (B).

Topics: Strategic Management

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