What strategy shall be used for the products classified as Dogs in BCG matrix ?

CS Executive · Financial and Strategic Management · PYQS · June 2021
What strategy shall be used for the products classified as Dogs in BCG matrix ?
(A) New customer acquisition
(B) Divest
(C) Sales promotion
(D) Invest

Answer & Explanation:

Correct Answer: Option (B)

Official answer key: (B).

Topics: Strategic Management

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