Threat to New Entrants to the industry is very low when :

CS Executive · Financial and Strategic Management · PYQS · June 2021
Threat to New Entrants to the industry is very low when :
(A) Smaller capital is required to make an entry
(B) Existing firms do not have strong brand value
(C) There is no or little government regulation
(D) Customer switching costs are high

Answer & Explanation:

Correct Answer: Option (D)

Official answer key: (D).

Topics: Strategic Management

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