The BCG Matrix aims to evaluate each product in following two dimensions :

CS Executive · Financial and Strategic Management · PYQS · June 2023
The BCG Matrix aims to evaluate each product in following two dimensions :
(A) Market growth & Market share
(B) Market Volatility & Market share
(C) Market volatility & Market strength
(D) Market growth & Market strength

Answer & Explanation:

Correct Answer: Option (A)

Official answer key: (A).

Topics: Strategic Management

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