Benchmarking against external organisations that do not compete directly with the competitors inside its industry is called :

CS Executive · Financial and Strategic Management · PYQS · December 2023
Benchmarking against external organisations that do not compete directly with the competitors inside its industry is called :
(A) Competitive benchmarking
(B) Collaborative benchmarking
(C) Non-competitive benchmarking
(D) Generic benchmarking

Answer & Explanation:

Correct Answer: Option (C)

Official answer key: (C).

Topics: Strategic Management

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