__________ strategy is to maintain their market position by preserving existing customer base.

CS Executive · Financial and Strategic Management · PYQS · June 2024
__________ strategy is to maintain their market position by preserving existing customer base.
(A) Market Challenger
(B) Market Nicher
(C) Market Leader
(D) Market Follower

Answer & Explanation:

Correct Answer: Option (D)

Official answer key: (D).

Topics: Strategic Management

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