Can a company secretary advertise himself as per the guidelines of the ICSI 2020? Mention few of the restrictions in this regard.
CS Executive · Company Law · PYQS · December 2021
Can a company secretary advertise himself as per the guidelines of the ICSI 2020? Mention few of the restrictions in this regard.
Answer & Explanation:
As per the ICSI 2020 guidelines, the following activities are permitted for a company Secretary in Practice as means to advertise: Display the scope of work on his/her own website. Creating a visual identity in compliance with the Guidelines for use of individual Logo issued by the Council of ICSI. Display of Location and decor of the workplace, meeting rooms, etc. Display of Firm name, Logo or any other identity on Uniform, Office/s, office stationary& equipment/ material and providing Training to Staff. Professional Updates and Write ups in any mode. Appearing on local radio or television. Giving speeches/lectures at any platform including Seminars, Conferences, training programmes, Workshops, Conventions, etc. so organised by any forum. Holding professional seminars, conferences and workshops. Sponsoring any event (cultural, professional or otherwise) or helping with community programmes or doing voluntary work as a professional for charitable organizations. Use of social media like Facebook, Instagram, Linkedin, Twitter, Youtube, WeChat, Telegram and Whatsapp or and other media of similar nature. The restrictions are given below : The Advertisement shall: not be in violation of provisions of Company Secretaries Act, 1980; not be false or misleading; not claim superiority over any or all other Company Secretaries; not be indecent, sensational or otherwise of such nature which may bring disrepute to the profession or the Institute (ICSI); not contain fabricated or false testimonials or endorsements concerning the Company Secretary; not refer the Company Secretaries in the terms such as "specialists" or "experts"; not represent that the quality of the professional services to be performed is greater than the quality of professional services performed by other professionals. Statements comparing one professional's services to that of another are not allowed; not constitute a guarantee, warranty, or prediction regarding the outcome of any professional assignment; in no way indicate that the charging of a fee is contingent on outcome, or that no fee will be charged in the absence of the desired outcome; not contain any reference to past successes or results which indicates a guarantee, warranty or prediction of result of future professional assignments. eg. We made M/s. Xxx win the case, Meet the masters; not be designed for "pleasing customers," which might mislead or eventually harm customers or third parties; not contain any humorous slogans. E.g. Save Rs. Xxxx Come to us, we will tell you how.
Topics: Professional Ethics
Related Questions in this Topic
- CS Manish, a Company Secretary in practice is an expert in Goods and Service Tax. On being approached by a reputed Unive...
- Highlight the risk involved in the functioning of a mega professional firm.
- Write a note on UDIN and eCSin.
- Piyush a practicing company secretary is planning to establish a multi-disciplinary Professional firm to provide secreta...
- Kavita, a practicing company secretary, posted a request on whatsapp group of practicing company secretaries for providi...